Read this blog to learn more about Brand Indicators for Message Identification (BIMI) and the necessary requirements for implementation.
Category: Email Marketing
Email marketing data permission and acquisition can catapult your outbound communications, resulting in better engagement rates and a major spike in ROI.
Struggling with crisis communications during the COVID-19 pandemic? Read this blog to learn how to send more effective crisis communications.
Click here to learn how B2C companies of all shapes and sizes can use email marketing to attract interested buyers who become repeat customers!
Read this blog to learn more about email nurture campaigns and how you can use trigger emails to capture great leads that become great customers.
Follow these tips around best practices for email marketing automation to ensure email deliverability, engagement, and ROI.
These subject line best practices will improve your open rates and deliverability — and get you on the right path toward email marketing success.
The question of when to send an email has haunted marketers since the inception of the internet, but Act-On’s Adaptive Sending finally puts those nightmares to rest.
Segmenting your audience makes personalizing the customer journey easier than ever before and help your team focus on the best leads.
Read this blog to learn how and why great email content can lead to great email engagement and better customer experiences across the entire buying journey.