10 Tweetable Insights for Better Webinars

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As you’ve hopefully already discovered, webinars are a good way to generate leads, nurture existing leads, and interact with current customers.

Recently, BrightTALK hosed a live video roundtable titled, “4 Demand Generation Strategies Using Webinars.” During this roundtable, a panel of speakers—including Atri Chatterjee of Act-On, Hafez Asel of ReTargeter, Shari Johnston of Demandbase, and David Pitta of BrightTALK—discussed:

  • Creating a content strategy
  • Maximizing audience development across owned, earned and paid sources
  • Powering opportunity pipeline creation through lead management and sales enablement
  • Achieving measurable results through integrated marketing

So what were the takeaways? The following are 10 interesting tidbits and tips from this video roundtable, shared as tweets:












Looking for more insights? Make sure to check out the entire video:


Are webinars part of your marketing strategy? What are your tips for hosting a better webinar?