The Mind of the B2B Buyer Study, 2012: What Do Buyers Want?
The third annual Inside The Mind Of The B2B Buyer Survey, conducted by Demand Gen Report, is about to be released. You‘re invited to a one-hour webcast to hear all about what the study reveals about today’s B2B buyers and their decision-making processes.
Topics discussed include:
Why are so many B2B buyers dissatisfied with their buying experiences, and what can marketers do about it?
What sources do buyers use to research vendors and make buying decisions?
What role do social media play in B2B buying decisions?
If you’re a B2B marketing professional, this is a webcast you can’t afford to miss!