In this week’s Act-On blog recap, we’ve curated a list of posts and upcoming webinars that will help you elevate your marketing efforts. You can check out the descriptions below or view our video for a quick recap. We invite you to take a look around to learn a few marketing tips you can incorporate into your strategy.
Highlights from the Act-On Blog
Are you a content marketer struggling to come up with new and innovative topics to engage your audience? Then this post is just what you need to get those creative juices flowing and plan out your editorial calendar for the rest of the year and beyond. We walk you through 5 easy tips and strategies that will help you create fresh content that will engage and convert your prospects. Read More.
In our latest Rethink Marketing Podcast, we chatted with Amber Case, a calm technology advocate and cyborg anthropologist. Case brings up some interesting points to make us consider how technology impacts our everyday lives. Take a listen to gain a few insights on how marketers can implement calm technology into their work. Read More.
Measuring your marketing ROI is crucial to showing the impact your department has on helping your organization reach its goals. It’s also useful to have a few meaningful stats to show next time you ask for a raise or make the case for a new department hire.
If you’re new to data and analytics and don’t know where to start tracking your success, we’ve rounded up the essential metrics for B2B marketers. We also provide you a few tips on how to use them to show and sell your success to your CEO and CFO. Read More.
Register today for two upcoming Act-On webinars.