Learning how to choose the right marketing automation solution for your agency can be a challenge. A good platform will help your agency be more effective, but a great platform can do much more – increase efficiency, improve intelligence, expand your reach, enable targeted real-time action, and most of all, create a key competitive advantage for your agency in a crowded marketplace.
This eBook covers:
The process of identifying your specific business needs
The fundamentals of marketing automation
How to prioritize unique considerations
Everything you must have in a successful marketing automation vendor partnership