Learn how to combine marketing automation with these tips to optimize your webinar strategy from start to finish.
95% of B2B marketers recently said that webinars are the best way to generate more high-quality leads and grow business.
That means it’s more important than ever to plan, execute, and optimize a solid webinar strategy that engages your target audience from start to finish.
When you combine your webinar strategy with marketing automation, you’re able to segment, track, and report on pre- and post-webinar performance across multiple channels.
We'll provide you with:
- Tips to optimize your webinar strategy
- An itemized checklist of action items to consider when creating your webinar strategy
- Tactics to extend the ROI of your webinars
- Examples of how marketing automation can scale your entire webinar strategy