Breaking Down the Complexities
The big five Marketing Automation solutions have become costlier and more bloated. You’re charged for contacts and features you hardly use, all while being pushed towards other products in the mega-vendor suite. This heightened complexity drives a downward spiral in use of features – per Gartner, marketers utilize only 33% of their Martech stack. The result of this automation arms race? Marketing departments now pay “expert certified consultants” just to run their software. How is that affecting your total cost of ownership?
Simplify Your Process, Boost Your Efficiency
Certified experts working full-time to keep the software working. Agencies to handle creative tasks. Entire teams for analytics. Since when did Marketing Automation become a complex, SAP-like endeavor that demands an army of consultants? Imagine what you could achieve with that time and money if it were easier.
It’s their game: lock you in, and innovation takes a backseat.
Download Our Free Assessment Guide to Calculate the Business Benefits of a More Efficient Solution
Embrace Change and Thrive
A survey by MarTech revealed that 23% of respondents switched their Marketing Automation solution in 2022 and 2021, seeking a better alternative. They found something better, and you can too.
Redefining Value
Are you truly getting value from your Marketing Automation solution? According to a 2018 survey, only 8% of teams felt they were maximizing their software's potential. Complexity has surged, and value has dwindled. You're paying for functionality you don't use. What if you could put that money to better use?
Fresher Approach, Efficient Future
Unleash Speed and Efficiency
The Cost of Inaction
Seize the Opportunity
The Longer You Wait, The Harder It Gets
Don't let them win. Take our assessment to understand what inaction costs you.
Best Practices for Driving a Marketing Automation Switch
We’ve compiled a set of resources to guide you through the migration process and considerations when replacing your Marketing Automation solution.
Successful Companies That Trust Act-On:
Platform
Information
©2008-2024 Act-On Marketing Automation