Marketing Automation Software For The Full Customer Lifecycle

Marketing Automation Software That Actually Delivers
Act-On marketing automation is made for the ones who blaze trails. It's the straight-forward tool you need to get creative, launch and test your best campaigns, and nurture leads automatically. And if you're thinking, "Yeah, but data." Of course, and integrations, too. But first, we made these boxes to tell you what Act-On does. What if you could ... ?
Precision
Develop multi-channel experiences to the right targets, at the right time.
Clarity
Provide better leads, data, and measurable results to create happier sales partners.
Reliability
Scale your marketing efforts to engage, nurture, and convert across the customer lifecycle.

Marketing Automation Features
Act-On has all the marketing automation features you need without making things overly complicated (ahem, Marketo), or making you pledge undying allegiance to an entire product suite (mm-eham, HubSpot). We give you the complete marketing feature set you need without over-inflated hard to use platforms that cost too much.
Explore Act-On's Features and Capabilities
We're Here When You Need Us
We’ve got the innovative tools, support services,
and educational assets you need to succeed.

Open API Means Act-On Will Work With Your Team's Favorite Tools
Our Native Integrations Include:









Successful Companies That Trust Act-On:
experiences
the globe
per month
support

Meet Some Of Our Customers
Our mission at Act-On is to support marketing progress at a very real level with our customers and partners. Our world class product, support, customer success and technical teams make it all possible. Here are some of the customer stories we're proud of.
What Our Customers Are Saying

"With Act-On, we can compete with the biggest players in the market while continuing to provide a head-turning customer experience."
Kyle Dahlgren
Assistant Vice President of E-Commerce, Truity Credit Union



"Thanks to Act-On, we were able to enhance our marketing strategy and gain valuable insights into customer preferences."
Adam Nutting
Marketing Automation Specialist, Traverse City Tourism


"Through analytics and knowing where our customers are in their journey, we’re able to deliver the most relevant messaging."
Marc Wilensky
VP of Communications and Brand Marketing, Tower Federal Credit Union


"Act-On’s lead scoring has transformed our marketing efforts and allows us to automatically transfer great leads through our CRM."
Sam Saunders
Digital Marketing Manager, DMC Canotec


"Executing our email campaigns through Act-On increased our open rates by 68% and our CTR by 25%."
Agata Krzysztofik
Chief Marketing Officer, Simscale


"Act-On gave me the insight I needed to better strategize how we engage our different audience segments."
Kristin Williams
Marketing Program Manager, Physicians Insurance


Uplevel Your Knowledge, Get Inspired, and Act-On These Resources
Here at Act-On, we live by live our own marketing advice. We also live up to our promises of great service and education, even if you never become our customer. Get our best articles, eBooks, webinars, podcast episodes and more in our resource center. Here are a few things to start with.


ALLDATA
It’s every email marketer’s worst nightmare. A sudden spike in bounce rates. Luckily, ALLDATA had Act-On’s deliverability team on their side.


4 Benefits of Video Marketing That Will Make You Rethink Your Marketing Plans
Customers love videos. Explore the benefits of video marketing in our latest blog post.


How to Succeed At Email Marketing Without Really Trying
How To Succeed At Email Marketing Without Really Trying Have you lost your email marketing mojo? Feeling like you’re just maintaining a channel and not


Deliver Personalized Customer Journeys at Scale
Download this all-in-one guide to mapping and executing personalized customer journeys while extending the lifecycle and growing your business.


Act-On Software becomes HIPAA compliant, adding to existing international security certification
The marketing automation platform’s HIPAA and ISO 27001 certifications provide next-level information security for customers across all industries, including health care. PORTLAND, Ore. — Jan.


Using Marketing Automation to Boost Customer Retention
Marketing automation was originally created to help marketers acquire new customers. And good platforms do just that. But if you’re only using your MAP to





