Pay for What You Use. And not a Penny More.
Our Active Contacts(i) pricing model fits your needs and budget while delivering unrivaled and award-winning support. Act-On allows you to reach who you want, when you want, as you want based on active use – not databases, not lists, and not junk data. Let’s talk!
Plans and Pricing
How Many
Active Contacts (i)
Do you have?
Professional
A platform for the energetic marketer
- Best-of-breed marketing automation
- Integrates into virtually any MarTech system
- Execute true multichannel marketing programs
- Engage with customers across their life cycle
Enterprise
When scale, scope, reach is essential
- Deep CRM Connector for Zendesk, SalesForce, and Microsoft Dynamics
- Data Studio for advanced reporting and BI integration
- Account-Based Marketing
- 2x user accounts
See all features
OPEN
Professional | Enterprise | |
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Automated engagement programs |
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Track website and landing page visitors |
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Score visitors, prospects and customers |
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Create contact lists based on behavior and demographics |
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Target emails and messaging to contact segments |
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Deliver landing pages and forms that engage your market and capture info |
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Dozens of pre-built templates for landing pages, forms, and emails |
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Open API, Zapier and Cazoomi enables customers to build the martech they need |
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Interactive analytics and reporting dashboards |
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CRM Integration | Add-on |
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Data Studio for advanced reporting and BI integration | Add-on |
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Account-Based Marketing | Add-on |
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Automated SMS markeitng | Add-on | Add-on |
Transactional email | Add-on | Add-on |
Pricing Frequently asked questions
Customer Testimonials

“We were attracted to Active Contact pricing, which only charges us for contacts we’re actively marketing to instead our entire database.”
– SIIRI HAGE, DIRECTOR OF MARKETING COMMUNICATIONS (PICARRO)

“It made financial sense to only pay for the contacts we’re engaging with and helped secure approval to move forward with Act-On.“
– CORI HUTSLAR, WEBSITE MANAGER (VISIT MYRTLE BEACH)

“Act-On’s Active Contact pricing helps us proved the value of marketing automation with a smaller investment up front.“
– EVAN MCKENSIE, MARKETING MANAGER (TPC TRAINING)