Email Marketing Software

Create Compelling, Personalized Emails That Engage

Do you want to break through the noise and capture more attention? Act-On’s email marketing software gives you an easy-to-use build-and-test function, allowing you to personalize emails in a way that grabs and keeps attention. Plus, you can tap into behavioral data that gives you visibility into peak engagement windows on an individual subscriber level to optimize email marketing campaigns and results.

Simple, Personalized Templates

Marketing teams are constantly challenged with how to do more with less. Act-On helps you navigate this problem with easy template creation and hyperfocused personalization. Personalize email templates with dynamic content, customize communication cadence based on individual user activity, and more to create more engaging and meaningful experiences.

Don’t Guess —A/B Test

Act-On email marketing software not only makes the A/B testing process a breeze — allowing you to test practically any variable on everything from emails to landing pages to your website — but also allows you to put the insights you gather into action easily. Plus, Act-On provides the tools you need to build email nurture campaigns and landing pages easily, score leads, segment your audience, and more.

Achieve Higher Deliverability Rates

Get more from your email marketing efforts by ensuring your sending reputation, inboxing, and engagement are as strong as possible. Act-On’s deliverability experts can help you with everything from a one-time consultation to ongoing partnerships to achieve higher email delivery rates. We can also help ensure that you’re CAN-SPAM, CCPA, and GDPR compliant.

Act-On’s automated programs have tripled our email open rates, saved us countless hours of labor, and generated so many well-nurtured leads. Our biggest concern is putting enough staff in place to follow up with them.

James Moat,

Director of Global Digital Corporate Communications, Avery Dennison