Webinar

Do More with Less: How Lean Marketing Teams are Thriving

 

Master the art of ‘doing more with less’ and learn the practical strategies to thrive with a lean marketing team.

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Feeling stretched? You’re not alone! Our 2025 Act-On Marketing Technology Insights Report found that a whopping 85% of marketing teams have 10 or fewer people. So, how do you deliver big results without a big team?

Join Act-On’s marketing and product leaders as they dig into new research on how marketers are navigating resource constraints, economic uncertainty, and leadership’s high expectations. We’ll ditch the theory, share practical strategies to amplify your impact, and even give you a peek at the product roadmap designed to help you win.

Key Takeaways:

  • Discover why your small team is a strategic superpower.
  • Build an easy-to-use tech stack that empowers your team to launch campaigns faster.
  • Leverage AI as a strategic co-pilot for smarter, data-backed marketing decisions.
  • Prove your marketing’s value by connecting campaign activity to the ROI leadership cares about.

Matt Sailor Headshot and Bio
Jennifer Blanco Headshot and Bio
Nate Meener headshot photo and bio
Kat Geivett Headshot and Bio
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