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With a deep dedication to building trusting relationships, credit unions are embracing marketing automation to create personalized member experiences at scale. From buying a house to saving for college, credit unions serve a wide demographic of customers, each on their own financial journey. Being considerate and providing personalized experiences is key to winning member loyalty.

Join us as Georgia United Credit Union shares how to enhance the member experience by:

  • Building personas to better address their customers’ unique needs 
  • Creating “next best product” up-sell programs to drive customer retention
  • Designing scalable on-boarding campaigns to educate customers about service offerings
  • Embracing marketing automation to segment and create personalized customer journeys

Featuring: Customer, Georgia United Credit Union
Presenters: Amanda Hullinger, Marketing Coordinator (Georgia United) & Jennifer Freedman, Sr. Customer Marketing Manager (Act-On)

Digital Marketing Workshop

When: Growth ’21 is now on-demand!

Where: Anywhere you’d like!

Who: Marketers of all skill and experience levels are encouraged to watch, re-watch, and share Growth ’21 sessions with their peers.

School may be out for summer, but growth marketers are always looking to learn something new!
Our inaugural growth marketing conference features keynotes from several innovative digital marketing trailblazers, as well as nearly 20 interactive learning sessions with proven experts and Act-On personnel.

We have individual breakout sessions with our digital marketing experts to review specific strategies and help you develop an action plan to overcome your biggest challenges.

Join us as we learn, instruct, and explore how marketers and organizations can leverage growth marketing tactics and technology to personalize the customer journey, extend the customer lifecycle, and grow their business at scale.

All Growth ‘21 Sessions, Workshops, and Keynotes are available now. Watch now below!