Make Effective Insurance Marketing Your Policy
77% of insurance consumers were moved to purchase by customized promotions. That means, as an insurance marketer, you have an incredible opportunity to use data to create personalized experiences and drive sales. In such a fast-paced, highly regulated industry, you need powerful insurance agency marketing tools to capture and implement marketing automation data. With Act-On’s advanced segmentation, lead scoring, and nurture campaign tools, marketing automation for insurance agencies increases policyholder conversions using real-time data and hot prospect alerts.
Integrate Systems to Align Your Organization
To help you create more meaningful communications for your prospects, brokers, and policyholders, our marketing automation platform integrates with leading CRMs — including Salesforce, Microsoft Dynamics, and SugarCRM.
Rapid Marketing Automation Implementation
With Act-On marketing automation for insurance agencies, the days of manual data processing are over. Enable conditional logic and dynamic content to funnel prospects and policyholders through a personalized sales process.
Attract and Acquire New Policyholders
With a multi-channel strategy for insurance digital marketing, you can increase web traffic, generate more leads, deliver innovative marketing programs, and strengthen relationships with your prospects and policyholders.
Automate Policy Renewals
Digital marketing for insurance agents can be hectic. Stay on top of your upselling and renewal activities by sending policy-specific and personalized emails to auto-renew, bundle, or purchase additional insurance products.
