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
Corporate
Act-On Software a Leader in Marketing Automation
Today G2 Crowd released its winter crowdsourced review grid for marketing automation. Over 700 reviews on marketing automation technologies were…
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Corporate
Why Advocate Marketing Should Be Part of Your Lead Generation Strategy – Part 2 of 2
In our last post, we discussed what advocate marketing is, why it works and why marketers love it. Now let’s…
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Corporate
Why Advocate Marketing Should Be Part of Your Lead Generation Strategy – Part I of 2
As sales prospects rely more on word of mouth, they’re quickly shifting the way business buying decisions are made. And…
Act-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
Email Marketing
Write Winning Email Subject Lines: Learn How In Under 40 Minutes
Let’s get one thing abundantly clear: Readers are rarely eager to open and read your emails. It’s actually just the…
Act-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Corporate
6 Social Media Predictions for 2014
A lot can happen in a year’s time, which is why a tried and tested plan can go a long…
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Content Marketing, Corporate
B2B Webinar: Why Customer Retention Matters More Than Acquisition
Until recently, B2B marketing has been all about the leads. Finding them. Qualifying them. Shipping them to sales (and hopefully…
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Corporate
Lead Lizard Breaks Down the Buyer Persona for More Effective Lead Nurturing
Learn how to map your nurturing process by tracking buyer personas to the stages of the buyer’s journey.
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
Content Marketing
6 Content Marketing Insights from Joe Pulizzi
Joe Pulizzi of the Content Marketing Institute was in our town last week, speaking to a Meetup group about content…
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
Content Marketing
A Content Marketing Strategy Using Paid, Owned, and Earned Media
“Content marketing” is a perhaps the fastest-growing marketing tactic being used today. While it’s definitely become mainstream, there are lots…
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Corporate, Email Marketing
Marketing in Canada? You Must Comply with New Law by July 1, 2014.
The hammer fell on Wednesday, December 4th: Canada’s Anti-Spam Law (CASL) regulations were officially published, putting the marketing industry on…
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