How Is AI Changing Digital Marketing? 6 Strategies to Use Human + AI to Scale
If you spend any time on social media, you know that rarely does a day pass without reading about some new, shiny AI tactic. “Hey, marketer, did you know that AI can analyze your content and produce 100 headlines in 2.5 seconds?” While tactics often dominate the AI discussion, we’d argue that AI success is […]
8 Use Cases to Get the Most Out of Your Marketing Analytics Software
Use the marketing analytics features built in to your marketing automation software to surface key metrics and drive strategy.
Act-On and Intel Team Up to Revolutionize Customer Segmentation with Act-On AI Audience Insights
Act-On and Intel set out to transform customer segmentation into a streamlined, efficient process. We had a clear vision: a solution that could harness the potential of machine learning to automatically analyze massive volumes of customer data and suggest meaningful segments
AI Lead Scoring Benefits: Act-On AI Predictive Lead Score
The benefits of AI lead scoring almost speak for themselves…almost! We’ll take you through what AI scoring can do for your marketing.
What is Predictive Lead Scoring? AI Sets You Up for More Human Marketing
Predictive lead scoring brings the power of AI and machine learning to marketing. Learn more about this groundbreaking technology.
AI and Email Marketing: The End of Creative Burnout?
AI and email marketing can work together to make creative burnout a thing of the past for today’s marketers.
The Power of AI Marketing Automation: Act-On Interviews ChatGPT
With all the excitement building around AI, we wanted to interview an expert in the space. So, we “sat down” with ChatGPT, the AI chatbot that powers Act-On AI Create, to discuss AI marketing automation, among other topics.
Marketing Automation and AI: How Will the Industry Look 3 Years From Now?
How will marketing automation and AI work together to make life easier for marketing teams?