Tis the season for holiday promotions to meet those year-end goals. But simply sending more emails to reach your audience may not be the answer. You need a plan to stay on the “nice list” this season and avoid being labeled as spam.
Join Act-On’s deliverability experts to learn how to successfully increase your email send volumes for the most significant impact during the holidays, without ruining your sender reputation.
What we will cover:
- Data hygiene’s vital role when increasing send volumes to unengaged subscribers
- Tips for how to avoid opt-outs during busy send times by staying relevant and meeting expectations
- Creating a plan for the holiday season to limit delays in email delivery and temporary deferrals
- How to ramp up email volume and frequency to reduce volume-related blocks
