Create Compelling, Personalized Emails That Engage
Grab and keep customer attention, with automated email marketing software that fuels business growth. Engage customers and prospects with our easy-to-use build-and-test function, which allows you to bring a whole new level of personalization to your messages.
- Scale email marketing operations with automated, triggered, and dynamic emails
- Use AI to find new segments and generate targeted emails quickly
- Personalize emails with tags, dynamic content, and graphic blocks
- Take advantage of Act-On’s industry-leading deliverability rating and services to ensure your emails get through
- A/B test and improve open rates with Adaptive Send
Email Marketing Capabilities
For marketing automation that goes way beyond email.
Scale Email Marketing with Automation
Can’t seem to get ahead on email marketing? Scale your output with automation. Act-On’s simple-but-complex dynamic segmentation and trigger rules can automate email responses from virtually any action, helping you do more with less. Plus, develop effective lead nurturing flows, and templatize routine emails such as notifications and newsletters.
Personalize Emails with Dynamic Content
Personalized content simply performs better, and Act-On helps you personalize at every step. Start by using Act-On’s AI Segmentation Insights to develop target audiences.
Use Gen AI to help develop content specific to that audience. Then, use field tags and dynamic content to personalize every email to the specific buyer. They’ll feel
like you are talking specifically to them.
Achieve Higher Deliverability Rates
Get more from your email marketing efforts by ensuring your email reputation, inboxing, and engagement are as strong as possible. Act-On has its own SMTP servers –
That is why we have industry leading deliverability rates. Our experts can help you with everything from a one-time consultation to ongoing partnerships. We can also help ensure that you’re CAN-SPAM, CCPA, GDPR, and
HIPAA compliant.
Don’t Guess – Analyze and A/B Test
Turn your email marketing into a science with Act-On.
We have deep email performance reporting and advanced analytics to analyze performance against different segment groups or filters. And the tools to use that data: Act-On makes A/B testing a breeze. Test practically any variable on everything from emails to landing pages. Plus, leverage
Act-On’s AI-driven True Open to understand how bots and privacy software is affecting open and click rates.
Successful Companies That Trust Act-On:
