Messaging That Resonates; Solutions That Help You Win
Want to communicate with your audience better than ever? Engage them with personalized messaging on the most relevant and effective channels.
Give the People What They Want!
Making an impact with your audience requires you to send the right message in the right channel at the right time. With our range of simple-to-build and easy-to-deploy personalized messaging solutions, you can design, test, and deploy communications that drive engagement to your target audiences while collecting vital information along the way.
Email Marketing
Email remains a marketer’s most valuable tool. To ensure delivery and engagement, our email marketing and segmentation tools help you analyze open, click, and conversion rates to optimize campaigns and celebrate your success.
Content Templates
Think crafting effective messaging is tough? Not with our easy-to-use email, landing page, and web form templates. Easily adaptable and ready to use, our free templates include everything from a simple drag-and-drop interface to advanced HTML editing tools to help you create or integrate your own dazzling content. And with A/B testing, you can quickly determine which assets and messaging are the most effective — ensuring great results and continuous improvement.
Social Media Messaging
Social media is essential. It’s where your customers live, work, and play. To support your brand’s most accessible touchpoint, our messaging tools encourage audience engagement through likes, views, clicks, comments, shares, and more!
Transactional Emails
Transactional emails allow you to share vital information with contacts and customers without delay — regardless of promotional opt-out. Whether it’s an account creation alert, password reset, purchase receipt, or other notification, transactional and event-triggered emailing allow you to directly and automatically contact individual customers.
SMS (coming soon!)
Give your customers an exceptional messaging experience in the palm of their hand — and do it fast. Our SMS automation allows you to open new channels for customer outreach and engagement, keeping your audience in the loop while encouraging new product and service adoption. Plus, monitor and improve performance by reviewing key performance metric reports in Act-On!
Account-Based Marketing
Powerful and proven, Act-On’s Account-Based Marketing module gives you an invaluable tool for nurturing customer relationships with key accounts to drive targeted, efficient engagement and interactions. Identify ideal accounts to target with new marketing and sales initiatives, promotional upsell opportunities, and personalized messaging that resonates.
RSS-to-Email
Your brand has opinions. You understand your industry and your customers, and you’re eager to make your voice heard! Our RSS-to-Email tool automatically distributes your newest blog posts to those who care the most — keeping audiences informed, positioning your organization as a thought leader, and encouraging customer loyalty.
Act-On has helped us personalize and expand our messaging, while also reducing costs.
David Kinard, AVP of Marketing and Communications (Physicians Insurance)
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