Read this blog to learn how marketing automation can grow your agency by providing the tools you need to build and execute amazing customer journeys and lifecycle marketing campaigns.
Category: Lead Management
Prepare for the great wealth transfer by using powerful marketing automation software to attract and educate younger generations of investors.
Read this blog to learn what progressive profiling is and how to use this tactic to create a frictionless customer experience and collect more qualified leads.
Many marketers think that lead scoring is only for B2B marketing, but it can also be especially effective when used for a B2C consumer base.
Read this blog to learn how to create engaging and effective lead nurturing campaigns that guide prospects and customers along exciting customer journeys.
In this blog, we’ll show you how to create seamless and compelling customer journeys that will help you generate demand and win more deals.
Follow these 7 steps to defining a marketing qualified lead so you can pass the hottest prospects to Sales or step up your nurturing game for more revenue!
Read this blog to learn 5 simple and effective tips to improve your lead nurturing processes and convert more prospects into customers.
Read this blog to learn how building your next lead nurturing program is easier and more effective when you use marketing automation.
Read this blog to learn 3 best practices for creating effective lead scoring models that help you improve and enrich the customer experience.