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Act-On eBooks
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Marketing Automation Strategy Guide: Financial Services
Financial services marketers can't follow the same playbook as other industries. Get industry-specific marketing automation strategy advice.
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2025 Act-On Marketing Technology Insights: Doing More With Less
Marketing teams are being asked to do more with less. Get key insights from our 2025 report on the future of B2B marketing automation. Learn what your peers say about AI, lean teams, and proving ROI.
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The State of B2B Marketing Automation
Read marketing automation insights from your B2B peers, exclusive from Act-On in partnership with Ascend2.
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AI and Marketing Whitepaper Collection
Discover how AI and Marketing Automation will redefine the marketing department in a few short years.
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Marketing Automation Vendor Selection Matrix
Independent analysis of top marketing automation platforms
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The Ultimate Lead Capture Guide
Support lead capture across your marketing efforts so you can build relationships with prospects
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Rethinking Your Marketing Automation Migration Strategy
Proven strategies to reduce risk, accelerate “time-to-live,” and optimize performance.
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