Drive More Authentic Experiences Through multichannel Marketing
With Act-On’s multichannel marketing features, you can easily automate scalable programs that engage your consumers across the entire customer lifecycle. Drive consumer interest, deliver more sales, and ensure phenomenal customer experiences. Turn one-time buyers into repeat customers with consumer behavior marketing solutions that deliver authentic engagements for every customer!
How Does Act-On Help With Consumer Marketing?
- Create multichannel marketing campaigns that influence buying decisions. Deliver transactional emails, send next-purchase recommendations, and increase brand advocacy through rewards programs using our automated omnichannel marketing functionality. And with our SMS marketing feature, you can guide consumers through a manicured funnel, encourage repeat purchases, and enable sharing to expand your reach.
- Turn casual browsing into purchases and one-time customers into repeat buyers with holistic B2C marketing campaigns. Segment based on purchases and interactions — deploying trigger emails for add-ons, related products, and personalized offers. Share upcoming and ongoing promotions using our landing page and one-off email tools — efficient solutions to educate audiences and spur fast purchase decisions.
- To captivate your audience, you need to know what they’re looking for. This means you need to implement behavior marketing solutions. Segment your prospects and customers by their interests and interactions, and engage them with newsletters, surveys, and automated programs packed with personalized content.
"With Act-On, we can compete with the biggest players in the market while continuing to provide a head-turning customer experience."
How Does Act-On’s Consumer Marketing Solution Work?
Optimize your SEO and web presence
Optimize your site’s design, SEO, and SEM to attract more buyers.
Automate your outreach
Automate your outreach and promotions to deliver high-quality messaging to the right targets with the greatest impact.
Enrich your data as much as possible
Enrich your data and build more accurate, effective customer profiles by tracking visitor actions, purchases, and value adds.
How Can Consumer Marketing Help My Business?
Our highly effective consumer marketing solutions are proven to advance email reputation, delivery, and engagement — boosting open rates by upwards of 230% and click-through rates by over 300%. All while increasing engagement and sales transactions and keeping your messaging out of your audience’s spam folder and at the top of their inboxes. This means better consumer engagement and more repeat purchases across your product and service lines.
