A recent survey by SharpSpring & Ascend2 found that “only 30% of agencies aren’t using marketing automation to distribute content, prove inbound marketing ROI, and improve inbound effectiveness with personalized targeting.” Marketing automation is no longer a “nice-to-have” but a must-have for results-driven marketing organizations. By leveraging marketing automation, you can unlock a whole new set of opportunities for your agency to provide solutions clients are clamoring for.
In this eBook you’ll learn about:
3 types of engagement where you can leverage marketing automation
Ideas for packaging and pricing marketing automation services
A 4-step plan for implementing marketing automation engagements
Calculating retainer value and profits