The Rebel Instinct Podcast episode 2: Jorie Green Mark

How do you make marketing campaigns go from generic and corporate to fun and edgy? Jorie Green Mark is a marketing innovator and author with answers to engage target audiences! She is currently director of content for Life Extension, but also made a splash as head of social media for Kroger, with campaigns involving Jeff Goldblum and Funny or Die.

How do you make marketing campaigns go from generic corporate to fun and edgy? Jorie Green Mark is a marketing innovator and author with answers! She is currently director of content for Life Extension, but also made a splash as head of social media for Kroger, with campaigns involving Jeff Goldblum and Funny or Die.

How Traffic Segregation Affects SMS Marketing

SMS marketing is booming in popularity, because it’s a direct channel to personal devices all over the world. At the same time, consumers are demanding better experiences and gaining more awareness about the right to data privacy. To combat the potential for SMS spam and fraudulent messaging, mobile network operators (MNOs) use a strict series […]

How to Conduct a SWOT Marketing Analysis

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Learning how to conduct a SWOT analysis for your B2B marketing automation strategy can help infuse insight, ideas, and inspiration into your company or brand.

Conducting Market Research with Limited Resources

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Most businesses can’t afford to conceive, coordinate, and conduct in-depth market research, but that doesn’t mean you can’t harvest valuable data through other means. Here are several methods for collecting useful market research without spending a dime.