Customer adoption and customer retention go hand-in-hand, but developing an effective product adoption process can be extremely difficult — especially when done manually. With Act-On, however, you can deliver the education and resources your clients need to ensure strong and consistent product adoption and customer retention. And you can do it all through one powerful and flexible platform.
Improve your product adoption process and customer retention strategy by delivering effective educational materials that keep your customers coming back for more. By segmenting your audiences, you can welcome new buyers and nurture existing clients with automated customer adoption notifications, educational email sequences, and personalized SMS campaigns. And by using our automation tools, you can deliver informative best practice guides, compelling newsletters, and useful onboarding programs that keep your audience informed while boosting adoption, retention, and ROI.