Curate and personalize the customer journey to play a more active and effective role in educating your audience throughout the customer lifecycle.
Map the Customer Journey to Extend and Amplify the Customer Lifecycle
Your site is built. Your SEO rankings are awesome. You’re attracting more customers and spreading phenomenal brand awareness. But that’s just the beginning! With Act-On’s automated customer journey tools, you can implement customer journey mapping to deliver at every stage of the customer lifecycle. Use Act-On to build accurate customer personas, elevate customers into brand champions, and extend every customer journey.
Automated Customer Journeys
How Do Act-On’s Tools Help Me With Customer Journey Management?
Our customers feel like we’re speaking to their needs. Act-On has allowed us to take them on a unique journey.Catherine Hess, Senior Marketing Manager (Absolute Exhibits)
How Can This Help My Business?
By developing and deploying great automated buying journeys, you can improve the customer experience at every phase of the lifecycle. Our customers have increased revenue by nearly 800% through advanced segmentation strategies that speak directly to the individual based on previous engagements. And by shifting to more sophisticated email campaigns with conditional logic and dynamic content, these same customers are improving conversion rates by 200% and open rates by as much as 1500%.
of visitors who are retargeted are more likely to convert on your website.
of companies that use marketing automation saw the number of leads
increase, and 77% saw the number of conversions increase.
Go Beyond the Lead
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Act-On in action
Learn how our marketing automation platform can transform your approach to marketing.