Welcome to the Act-On blog
Marketing Automation
April Fools! 5 Marketing Automation Myths… and the Facts Behind the Fiction
Marketing automation is overrated… Gotcha! Read this blog to learn the top 5 marketing automation myths.
Email Marketing, Uncategorized
How to Develop and Execute an Email Ramp Strategy
Read this blog to learn how and why to create and implement email ramp strategies as you increase your sending…
Corporate
Here’s How Our Recent Funding Allows Act-On to Invest in Our Customers
Here’s how Act-On will be using our recent investment funding to drive customer and revenue growth through product innovation and…
Automation Technology and Strategy
Growth ‘21: The Premier Growth Marketing Automation Conference
Read this blog to learn why you should attend Growth ‘21, the premier growth marketing automation conference presented by Act-On.
Email Marketing
How Clean Data Impacts Better Email Deliverability
Our email deliverability experts break down how clean data impacts email deliverability – and how you can verify and validate…
Email Marketing
Why Email Authentication Is Important
Learn what email authentication is, why it’s important, and how to configure it for sustained email deliverability and inboxing.
Email Marketing
Why and How to Secure Your Email Domain With DMARC
Learn why and how to secure your email domain with DMARC protocols from one of Act-On’s email deliverability experts, Wael…
Marketing Automation
Why Move From an ESP to Marketing Automation?
Read about key differentiators between email service provider (ESP) platforms and marketing automation platforms, and the advantages automation can bring.
Marketing Strategy
5 Digital Marketing Stats Influencing 2021 Growth Marketing Trends
These five digital marketing stats are guaranteed to influence 2021 marketing trends — and hopefully your marketing strategy over the…
Demand and Lead Generation
Build Landing Pages That Drive Conversions and Improve PPC Quality Scores
Struggling to generate paid search ROI? Read this blog to learn how to build engaging landing pages that generate conversions…
Email Marketing
How to Succeed With Re-Engagement Campaigns
Read our latest blog from our email deliverability experts to learn how to succeed with re-engagement campaigns without damaging your…
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