Marc Liu, chief revenue officer of the startup Civilized Cycle, fought through COVID-19 production issues to launch the TESLA of e-bikes.
In 2022, we decided to bring back a program built and designed specifically with our customers in mind, Act-On Customer Power-Ups, a dedication customer webinar series. We’ve seen great engagement and are building out even more programming for 2023. When you launch or relaunch a customer program, it’s not guaranteed to be successful. We’ll walk […]
Brokerages and agencies are quickly learning the benefits of using marketing automation to cross-sell insurance.
Use marketing automation to create a B2C rewards program that drives retention, extends the customer lifecycle, and improves ROI.
Learn how insurers can use marketing automation to deliver effective marketing campaigns to existing policyholders that drive more engagement and revenue.
Welcome emails are a great way to establish trust, drive engagement, and extend the customer lifecycle. Learn how to use them to your advantage!
Learn how RLH Corporation (the engine behind Red Lion Hotels) is using Act-On to automate and improve their guest experiences.
Current customers are your most dependable revenue source, so it’s important to inspire customer loyalty using these three customer marketing tactics.
Read this blog to learn how marketing automation can equip you with everything you need to boost insurance policyholder retention.
These 5 tips for customer event success will help you improve registrations, engagements, attendees, and retention to maximize ROI.
Your current customers are the key to better ROI. This blog will explore 4 ways to leverage your current customer base to drive more business.
Read this blog to learn how to use customer insights to grow existing client relationships and attract new prospects.
Act-On’s Chief Product Officer explains why customer experience optimization plays a key role in product development.
Selling new insurance policies and retaining existing policyholders is a tough gig, but marketing automation allows you to do more with less.
Nurturing current customers is just as important as acquiring new leads. These customer retention tips will help you maximize your marketing ROI.
In this podcast episode, Sarah Moore, Act-On’s senior customer marketing manager, offers actionable tips for acting on your customer feedback.
Knowing your customer is key to a successful business. But most marketers only have a vague notion of their buyer. Let’s fix that!
Read why building a customer community is a great way to encourage engagement among your current customers.
SaaS companies can increase renewal rates and see predictable growth with a detailed customer success journey map and a game plan for proactive engagement.