Act-On’s demand generation marketing features allow digital marketers to improve their lead acquisition process, drive more inbound leads, and optimize their digital marketing funnel.
Automate Your Marketing to Accelerate Demand Generation
To attract new prospects and turn buyers into loyal customers, you need an accessible, automated, simple solution that that drives traffic, generates conversions, and manages contacts for segmented outreach. Our demand generation features make it easy to build and measure dynamic engagements across your touchpoints, anticipating your customers’ needs and growing as your marketing expands and your funnel evolves.
How Do Act-On’s Tools Help With Demand Generation Marketing?
The conversion rate is much better because we can get acquainted with our leads and target them with more relevant information.Sam Saunders, Digital Marketing Manager (DMC Canotec)
How Can Demand Generation Marketing Help My Business?
Act-On’s proven demand generation features and high-performing functionality empower our customers to create holistic and agile strategies that raise awareness through better SEO, drive conversions via landing pages and forms, and improve experience nurturing through dynamic scoring, advanced segmentation, and targeted messaging. By leveraging Act-On to focus on interactions, behaviors, and engagements, at both the individual and account level, you can create highly personalized demand generation campaigns that result in motivated prospects who become lifelong customers.
of B2B companies will use landing pages to nurture new sales
leads for future conversion.
of B2B marketers cite email as the most effective marketing
channel when it comes to generating revenue.
Go Beyond the Lead
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