

Product Adoption
Improve product adoption processes by tracking user behavior to deliver personalized campaigns that drive great customer retention rates.
Reinvent Your Customer Retention Strategy
Customer adoption and customer retention go hand-in-hand, but developing an effective product adoption process can be extremely difficult — especially when done manually. With Act-On, however, you can deliver the education and resources your clients need to ensure strong and consistent product adoption and customer retention. And you can do it all through one powerful and flexible platform.
Build Long-Lasting Relationships
How Does Act-On Help Me Improve My Customer Retention Strategy?




We’re remaining relevant to our customers by expanding our use of Act-On as we work on new initiatives and our marketing needs grow.
Evan McKenzie, Marketing Manager (TPC Training)
How Can Customer Success Management Help My Business?
Improve your product adoption process and customer retention strategy by delivering effective educational materials that keep your customers coming back for more. By segmenting your audiences, you can welcome new buyers and nurture existing clients with automated customer adoption notifications, educational email sequences, and personalized SMS campaigns. And by using our automation tools, you can deliver informative best practice guides, compelling newsletters, and useful onboarding programs that keep your audience informed while boosting adoption, retention, and ROI.
of consumers value when a business knows their account history and current activities with that company or brand.
Loyal customers are 7X more likely to try a new offering.


Go Beyond the Lead
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